UA Manager

Company:

We are Joyteractive - a leading mobile game developer and publisher specializing in puzzle games. Our team boasts 70+ professionals.

Our flagship game, Cryptogram: Word Brain Puzzle, consistently ranks in the top word puzzle games in the US:
#1 in the Cryptogram niche by downloads
#3 in Word Games

Position: User Acquisition (UA) Manager with experience in incentivized traffic

Location: Poland; Armenia; Belarus; Georgia; Serbia

Employment Type: Full time

Location Type: Remote

Department: Marketing

What are you working on?:

• Genres: Puzzle, Word Games, Casual
• Platforms: Mobile, iOS, Android

Responsibilities:

• Launch and scale incentivized traffic as part of the overall UA strategy
• Work with offerwall and rewarded networks: Mistplay, Adjoe, Exmox, Tapjoy, and similar platforms
• Select and optimize payout models (CPI / CPA / CPE), event-based goals, and partnership terms
• Analyze traffic quality: event completion speed, post-install behavior, retention, and fraud
• Track cohort profitability and analyze the full funnel from install to revenue
• Collaborate with Product and Monetization teams to improve incentivized user conversion through milestone structure, early-game progression, and reward pacing

Requirements:

• 2+ years in mobile UA, including at least 1 year in incentivized traffic / offerwall
• Strong understanding of the rewarded ecosystem, including event goals, payouts, and network auction mechanics
• Experience with IAA / hybrid monetization
• Data-driven approach to decision-making based on ROI, payback, and LTV
• Hands-on experience with MMPs (AppsFlyer, Adjust): event tracking, attribution, and fraud prevention
• Ability to independently manage the channel and build processes from scratch

Nice to Have:

• Experience with puzzle / word games
• Experience with long LTV projects (180+ day payback)
• Experience in fraud prevention and traffic quality control
• Experience designing progression systems for incentivized users

Conditions and bonuses:

• 18 business days of compensated day-offs
• 8 paid Personal Days a year + 1 day is added every year
• Flexible Public Holidays policy
• 100% Sick Leave compensation
• Payment for wear and tear on equipment while using a personal computer
• Remote work